Note: This blog post is 1595 words. If you want to get all the info on how to get in right mindset for sales conversations including your own customizable Money Maker Manifesto you can get it right here. It’s free.

As a business owner or future business owner you know you need to sell stuff. It’s in our nature, particularly in the beginning to recoil in horror at just the idea of selling.

Let alone actually doing it.

On the one hand we know we can’t help anyone by sitting at home waiting for our ideal client to suddenly arrive, thrilled, with cash in hand, but still selling feels icky. In this article I’m going to explain why you feel torn about sales and then share a very practical, fun and easy exercise I’ve developed to completely shift your mindset and get you in tip top shape for your discovery, strategy or sales calls.

I love this one personally and I hope you will too.

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Before I share the story and give you my tips on networking for introverts, or as I like to think of it – networking the authentic way – a quick disclaimer. I’m not an expert of introversion or networking, I can only speak about my own experience and what I do to build my network, make new business friends and grow my business.

The Urban Dictionary defines introvert as:

“A person who is energized by spending time alone… Contrary to popular belief, not all introverts are shy. Some may have great social lives and love talking to their friends but just need some time to be alone to “recharge” afterwards.”

My need to recharge has led to various moments in my life that my more extrovert friends find hard to understand – recently I left a friend’s hens night BEFORE the stripper arrived. No one could believe it.

I would love to share a picture of what I missed at this point but I don’t want to get my friend in trouble!

So what’s this about adventures in New York City?

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In the online business world there are a lot of coaches who talk about “breaking the rules” in business. They advise people to think outside the box, colour outside the lines, follow their hearts and most of all – do it their own way.

Let’s face it, who likes rules? Being a rule-breaker is fun, just like the idea of entrepreneurship. We all want to do it our own way.

I believe in choosing a business that lights you up and being true to yourself.

But as for breaking all the rules?

Maybe not. At least, maybe not AT FIRST…

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Sometimes people really, really want to build a business online but they don’t have a background that is easily marketed online. They really want to move into this Internet world but they can’t figure out what they can do to make money. OR they really want to work in a specific area online (often business coaching) but they don’t have any experience.

So what do you do if that’s you?

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I see a similar question pop up a lot in some of the entrepreneurial groups I’m in, when people ask, “Can I be successful online if I don’t serve other business owners?”

While it’s true that in some of these groups, it seems like the business-to-business entrepreneurs have a much easier time because they’re all selling to one another, I don’t think that’s the truth in the real world.  So my answer is YES! You absolutely can be successful with a business-to-consumer business online.  And here’s why.

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