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Episode 60 – I Have A Business Idea But Need Help – 7 Steps To Get You Started

So, you’ve got a business idea but need help.

You’re probably thinking what do I do? How and where to start? Don’t worry I’ve got you covered.

The foundational elements are key to the success of your business so, first of all, congratulations for acknowledging you want some help with this.

Once you have a business idea your next steps are:

     1. Check your business idea is right for you
     2. Understand your ideal customer
     3. Create a simple offer
     4. Test your offer
     5. Decide how to communicate the value of your offer
     6. Find people who might want to buy it
     7. Build out your marketing machine

Let’s look at that in more detail.
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Episode 59 – 10+ Business Tools I Use To Run My Online Business

I’m often asked which tools I use in my business:

How did I build my website?

How did I make my launching soon page?

Where do I get my ‘iPad’ graphics from?

Which calendar software do I use?

So here are the online business tools I use to run my coaching and consulting business.

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Episode 58 – How To Come Up With A Business Idea In 6 Steps

Every year I help hundreds of people come up with their business idea as part of my role as a Business Strategist. It’s one of my favourite things to do.
Finding a business idea is the first step to a whole new life of adventure and income opportunities.

Some people struggle with choosing one of their many ideas if that’s you go to this article I wrote on deciding on your business idea.

But many more people have difficulty coming up with ideas in the first place. So let’s talk about creating business ideas.

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Episode 57 – What’s The Best Business Idea For Me?

Let me start out by making a bold statement.

I believe your business idea should fit like a glove

Yes, I really mean that.

We aim for a perfect fit.

But, who actually wears gloves any more?

The days of fancy driving gloves are kind of gone and usually we only wear gloves to keep warm or if we are going to a very fancy event.

So what do I mean when I say your business idea should fit like a glove?

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Episode 56 – Cookie Cutter Or Custom: What’s The Best Approach In Business?

What is a cookie-cutter approach?

We use the term cookie cutter to indicate each one is the same, like a guaranteed formula for something that works.

In baking it means all your cookies should come out the same shape.

In business, franchises are the most extreme example of this.

They take a proven business model that you can slot in to but you have to do everything exactly by the book.

Which appeals to you more: a tried-and-true method for accomplishing something; or a personalised, totally unique approach?

I actually think there’s a middle and better ground on this.

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