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Posts Tagged ‘Podcast’

How To Come Up With A Business Idea In 6 Steps

 

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Episode 58 – How To Come Up With A Business Idea In 6 Steps

Every year I help hundreds of people come up with their business idea as part of my role as a Business Strategist. It’s one of my favourite things to do.
Finding a business idea is the first step to a whole new life of adventure and income opportunities.

Some people struggle with choosing one of their many ideas if that’s you go to this article I wrote on deciding on your business idea.

But many more people have difficulty coming up with ideas in the first place. So let’s talk about creating business ideas.

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What’s The Best Business Idea For Me?

 

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Episode 57 – What’s The Best Business Idea For Me?

Let me start out by making a bold statement.

I believe your business idea should fit like a glove

Yes, I really mean that.

We aim for a perfect fit.

But, who actually wears gloves any more?

The days of fancy driving gloves are kind of gone and usually we only wear gloves to keep warm or if we are going to a very fancy event.

So what do I mean when I say your business idea should fit like a glove?

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Cookie Cutter or Custom: What’s The Best Approach In Business?

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Episode 56 – Cookie Cutter Or Custom: What’s The Best Approach In Business?

What is a cookie-cutter approach?

We use the term cookie cutter to indicate each one is the same, like a guaranteed formula for something that works.

In baking it means all your cookies should come out the same shape.

In business, franchises are the most extreme example of this.

They take a proven business model that you can slot in to but you have to do everything exactly by the book.

Which appeals to you more: a tried-and-true method for accomplishing something; or a personalised, totally unique approach?

I actually think there’s a middle and better ground on this.

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Don’t Quit Your Day Job: Why Starting A Side Business May Be Your Secret To Success

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Episode 55 – Don’t Quit Your Day Job: Why Starting A Side Business May Be Your Secret To Success

You’ve had an incredible idea for a new business.

You’re pretty much obsessed.

You think about your new business day and night – in the shower, on the train, and yes, at work.

In fact, it’s such a fantastic idea that you’ve already started drafting your letter of resignation in your head…

…imagining the day you can waltz out those doors and get busy doing the work you are really meant to do…

But hold on there, let’s slow down a bit.

Satisfying though it might be, you don’t have to quit your current job to start a new business.

Some people balk at this idea.

It seems like double the work.

And where’s the fun of being an entrepreneur if you’re still clocking in at a JOB every day?

Other people are more cautious:

They could be be afraid to leave the stability of their full-time job and make the leap into being an entrepreneur.

You may be surprised to hear where I come down on this topic.

I think there’s no need to burn your bridges before you start.

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Why I Don’t Believe In ‘Inspiration’ Or ‘Motivation’

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Episode 54– Why I Don’t Believe In Inspiration Or Motivation

I don’t believe in inspiration. At least not in the way most people think about it. Nor do I believe in ‘getting motivated’.

I realize those are pretty strong statements. Especially given all the motivational speaking that goes on out there.

So why am I not a believer?

Let’s look at how most people use ‘inspiration’ or think about ‘motivation’.

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