How much are you worth? Sound like a cheeky question? Well, it is! But your answer could reveal a lot about how whether or not your business is going to succeed.

Henry Ford said, “Whether you think you can, or you think you can’t, you’re right.” I think this is also true about your money mindset — whether you think you’re worth ten dollars an hour or a thousand, you’re right.

I experienced this myself when I was fresh out of university. I had to decide what I was going to do with my life. I had spent some time in Brazil, doing volunteer work, and hoped for an epiphany while I was away – no such luck. After a lot of thinking about it I decided to go into IT – because it’s well paid and I wanted to travel. I found the company I wanted to work for but I had to train myself to pass their entry tests and get the position.

So I got myself a temp job manning a customer hotline for 3 months so I could get some income while I trained myself at home. It was a super low paying job – I think I would have earned about eight thousand pounds a year, if that. There were four of us manning the phone lines, but no one ever called. So as you can imagine, I got to know my team well in all our downtime.

Eventually I shared my plan with colleagues.

They literally scoffed in my face – all of them! – and one person’s exact words were:

“No one will ever pay you twenty thousand pounds a year!”

He was incredulous. I was a bit miffed, but luckily I knew that THEY were the crazy ones.

When I look back, I can remember I just believed I could do it. Despite having NO EVIDENCE that my plan would work and not knowing anyone in that company already. I had a single goal – get the job – and I was totally focused on it.

I knew I was worth more than eight thousand pounds a year

I knew what I wanted – and I believed I could get it

Well, I trained like hell and got the job! I actually cried when they told me I was in. My first day, they showed us the career trajectory: I had to spend six months in unpaid training, and then two years of working for them at twenty thousand pounds a year as a consultant. After that they could charge us out for around 500 pounds a day or more. We would be independent contractors and we would get almost all of that money – meaning I could earn 100,000 pounds a year.


But what if I had listened to my team back at the temp job? Think about it. All of my dreams could have been crushed back then because of that one conversation.

What if I hadn’t put in the work to get myself where I wanted to be? Or decided it wasn’t worth it? I could very easily still be at that job, answering phones — or somewhere very like it.

Fast forward 10 years and I was charging 1000 euros a day for my expertise and working at a big bank in Germany

All because I believed I could and put the work in. At the beginning of all of that I had no evidence of the fact i could be capable of this. I didn’t do especially well at University and I had never had any leadership positions – I just believed in myself.

My point is that when you take the first step it’s ALWAYS unknown. If you’ve never tried anything big before, you have to find the confidence and self belief to take the first few steps and prove to yourself you are capable. Even better, find someone who can support you and believes in you to help you take those first steps. Once you’ve had the first successes you can fly.

When I started this business, I had never run my own business before, but I looked back on my past successes and thought, “I know I can do this.” Now my business is on track for multiple six figures. Now I have proved to myself I can do it. But at the beginning a leap of faith was required.

I see this with my clients in the Bootcamp. They are nervous nervous nervous, unsure it will work….. then they have a success and are off to the races!

So how can you get to the stage where you know you can do it?

By actually taking the first step and believing in yourself to that extent.

  1. Believe you can do it.
  2. Take the first step.
  3. Have your first success!
  4. And repeat!

You’re building the self belief muscle through repetition. And, of course, if you need someone to help you – to believe in you when you’re not so sure – I hope you’ll contact me. I ONLY take on coaching clients I believe can succeed, because I know how powerful it is for them to have me believing in them 100 percent.

And before you know it you’ll be off to the races too.

But the first step is believing in yourself…

Now I’d like to hear from you

Have you ever questioned yourself and wondered if you had it in you?

How did you get past that?

Let us know in the comments below…


  1. Becky on July 25, 2015 at 11:45 am

    What a fantastic story! YOU are worth every. single. cent. You’re amazing. Thank you for the reminder not to listen to nay-sayers!

    • Cat LeBlanc on July 27, 2015 at 10:53 am

      Thanks Becky :-) YES! Forget the naysayers, even if it’s kind of everyone :-) I’ve had that several times in my life. Even when I left Germany a couple of my very close friends sat me down and gave me the “It’s never going to get any better than this” talk. The one where they tell you you are giving up so many amazing things – are you sure you want to step into the unknown. YOU know in your heart what is best for you. xx

  2. Maria on July 17, 2015 at 7:44 pm

    great content Cat.
    Thanks for sharing your experiences – it is inspiring.
    I agree wholeheartedly it is a muscle of self belief which needs strengthening – spot on xx

    • Cat LeBlanc on July 27, 2015 at 10:50 am

      Thanks Maria! For some reason wordpress decided not to let me know you had commented – how rude!

      I think you are living proof of exercising the self-belief muscle. You amaze me with all the brave things you go and challenges you take on! Cat x

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