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Episode 46 – Your Business, Your Rules – The Book. The What, Why, How & Some Behind The Scenes.
First the what. What?! There’s a Your Business, Your Rules book?!
Yes, there is! If you receive emails from me you’ll know about this and may even be bored with hearing about it.
If you are hearing about this in the podcast you may not have known because I think I may have only mentioned it once briefly.
The Your Business, Your Rules book is designed to be a guide to starting a business, but it’s very different from any other business book I know of.
The way that it’s different is two-fold.
The first reason it’s different is that it starts at a much higher level than other business books.
We start by understanding the business landscape so you can choose the right type of business.
Then look at choosing the right business idea for you.
Only then do we get into how to start that business.
All while making sure you don’t lose yourself or end up trying to be someone else in the process.
Which brings us nicely to the why…