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Category Archives: Business ideas

How Niched Is Too Niched?

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Episode 22 – How Niched Is Too Niched?

You’ve probably heard you need to choose a niche right?

And the smaller the niche the better right? Well, not necessarily.

It depends on the kind of business you are trying to start and how big you want to grow.

Most of my clients are starting coaching, consulting or service-based location-independent businesses. See episode 4 for why I consider these the best options to start with. The short answer though, is more money sooner and lower risk.

So they want to be niched enough to stand out but don’t want to be so niched that it is hard to find clients.

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(YBYR5) The Money Three – What Are The Three Things We Need To Make Money In Business?

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What am I talking about with the Money Three? What I mean is the three things that need to be in place to make money in business.

The reason this is one of the core episodes, I’m calling these first five episodes the core episodes, Is so often I am speaking to people who aren’t doing as well as they want to be in business and they are looking to solve the problem in exactly the place where it won’t get solved.

Because we are human and often can’t see the woods for the trees. Plus dodgy marketers are trying to sell us all the things and it’s easy to get distracted.

Do I have you curious?

Let’s dive in to the THREE things your business needs to be doing well to make money.

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(YBYR1) Your Business, Your Rules – Where And How We Get To Make The Rules!

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Welcome to the very first episode of Your Business, Your Rules! I am excited that you are here with me and ready to dive into creating or growing your online business.

In this podcast I’m going to be making sense of and exploring what works in online entrepreneurship and what doesn’t so you don’t have to learn the lessons the hard way and can get to where you want to be faster.

All with a promise of no BS, no scammyness, and no dodgy one hit wonders. This is all about building a sustainable, ethical online business.

Which won’t happen overnight but it can happen surprisingly quickly when you focus on the right things.

Because after all what we really want is to get you away from the boring commute and drudge work to being to a place of doing fulfilling work where you get to decide who you work with, how you work with them, how much you get paid and essentially you make the rules.

Woo hoo

So let’s settle in and get into our first topic:

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Don’t Have The Skills To Start The Business You Want Now? Try A Pivot

Sometimes people really, really want to build a business online but they don’t have a background that is easily marketed online. They really want to move into this Internet world but they can’t figure out what they can do to make money. OR they really want to work in a specific area online (often business coaching) but they don’t have any experience.

So what do you do if that’s you?

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